IQ Plugin – Unifying DSML Features
Creating a centralized, business-friendly plugin to unify DSML features across WebFOCUS into a single, discoverable, responsive hub.
I teamed up with PMs, engineers, and stakeholders to conceive and build the IQ Plugin—from vision workshops through rapid prototyping—balancing bold design with technical reality to deliver a cornerstone DSML feature that drives efficiency and adoption.
Impact at a Glance
Unification
All DSML tools now live in one hub—no module hopping.
Business-user-friendly
Responsive design and guided experience open ML to non-technical users.
Improved discoverability
Plugin surfaced directly in the hub, minimizing clicks and confusion.
Tutorials & guidance
Embedded tutorials accelerate onboarding and adoption.
Support reduction
Proactive education inside the tool lowers support load.
Problem
- ML features and advanced tooling were buried and fragmented across WebFOCUS.
- No single entry point for insight generation or model execution.
- Business users had no path to explore AI capabilities.
Competitive Landscape
Comparison of WebFOCUS IQ Plugin vs Power BI, Tableau, and Qlik for discoverability and ease of use.
Understanding the Users
Identified key personas—Business Analysts, Casual Users, and Power Users—each needing tailored ML workflows.
Goals
- Bring ML to the user’s fingertips – Right-click any dataset and launch Predict Data instantly—no extra menus.
- Guide every step – Replace fragmented screens with a clear, step-based wizard from selection to results.
- Empower non-technical champions – Embed tutorials and contextual help so anyone can train a model without a PhD.
- Balance power & simplicity – Offer advanced controls and friendly defaults together.
Design Evolution
Concept UI
Iteration 1
Interation 6
Iteration 12
My Role
- Led vision workshops with PMs, shaping the IQ Plugin roadmap from concept to launch.
- Mapped and refined business personas to ensure AI workflows resonate with every user type.
- Crafted responsive UI interactions that make advanced DSML features feel intuitive and effortless.
- Embedded step‑by‑step tutorials and contextual tips to teach users as they explore.
- Partnered with engineers to balance design ambition with technical feasibility.
- Championed a phased rollout strategy to introduce new features and iterate based on feedback.
Internal Feedback & Next Steps
“The IQ Plugin feels like a breakthrough—our SMEs and customer reps praised its clarity and usability.”
- Complete final usability testing in Q3 before public release
- Integrate analytics to track feature adoption and error rates
- Roll out phased feature enhancements based on user feedback
Workflow Overview
Workflow - Flowchart
Low-Fidelity Wireframe
Core Features & UI
Automated Insights
Natural Language Query (NLQ)
Predict Data (Machine Learning)
Empty States Intuitive UI